Many practices struggle with their marketing due to the lack the time, expertise, and resources. Hillyard MacDonald offer a solution to your marketing concerns. We specialise in orthodontics and have expert knowledge of this market. We take a unique approach that does not rely on spending large sums on ineffective paid promotion. Our approach compliments the skills you already have within the practice whilst gently helping you to explore new ways of promotion.
We work with both mixed and private practices across the U.K. as well as the British Orthodontic Society where we are part of their communications team looking after digital marketing and social media. Last year we worked with the World Federation of Orthodontists managing their marketing for the 9th International Orthodontic Congress. Recognising the need to help empower a new generation of orthodontists with the marketing skills essential to their future success, we also work with individual post-graduate students and associates.
Working with us, we will fully support your in-practice marketing as well as managing your external social media channels ensuring you effectively reach new patients. We will look after your entire marketing function, supporting and training your team to ensure this is one less thing you need to worry about.