Develop is about your practice growth aspirations. It starts with a conversation about what needs to change and how you can achieve those changes. For some, this is a slow, iterative process that builds on the successes they have already achieved. For others, it means a quick refresh or rapid growth of their brand and patient engagement activities to emerge stronger than they were before.
How does it work?
Building on our findings from Discover, we explore four key areas: 1) strategy, 2) people and culture, 3) process, 4) marketing. This will help position your practice more effectively. We will identify every opportunity, whether large or small, to improve your practice and to make it easier for your team to get your patients to start treatment with you.
Develop typically takes around six months to complete and may include creating a new brand identity, implementing new processes, as well as revising your website and social media content, and even shooting new photos and videos.
We will be with you every step of the way
Change can be an exciting phase for any practice, but it can also mean letting go of traditional beliefs and behaviours, and that may be challenging for some team members. A key element of Develop is that we make sure your team is fully supported and listened to throughout this process to ensure lasting and effective change. We will be there to support you and them through any changes, and to hear all your ideas.
Develop is your chance to reinvent your brand and the story you promote to your patients. It is an opportunity to refresh your processes, and for you to explore the untapped potential within your practice. It encourages your team to be creative, take responsibility for, and pride in, ongoing success, and consistently engage with patients in a way that supports the growth of your practice.